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Patrick Carl

Sr. UX Designer

Patrick is a senior UX designer at Oxy and leads the internal reviews that sharpen work before it leaves the studio. He writes about interface craft, research, and designing for the first four seconds.

Articles

The brief behind the brief

September 30, 2026

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Price the decision, not just the work

September 23, 2026

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Design for the first four seconds

September 16, 2026

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The review that happens before the review

September 9, 2026

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Research that ends in a decision

September 2, 2026

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Growth breaks the handoffs first

August 27, 2026

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Your brand isn't the logo, it's the promise you keep twice

August 24, 2026

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Why we killed our best idea in week three

August 18, 2026

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The four seconds that decide a landing page

August 12, 2026

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Consensus is how good work becomes forgettable

August 6, 2026

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Write the standard before you open the design tool

July 30, 2026

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Motion is the cheapest way to make a brand feel expensive

July 22, 2026

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What a dev handoff should actually contain

July 15, 2026

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